Last night, Kanye West performed at the Roc City Classic event in New York, with cameos coming from Pusha T, 2 Chainz, Travi$ Scott and more.

The show was well and truly stolen, however, by a gigantic “BECK!” sign displayed by creative agency PNYC, whose offices overlook the venue.

West, as the world knows by now, was outspoken about Beck’s recent Grammys win, leading to a ton of open letters, thinkpieces and general internet outrage. [via Pitchfork]