Seemed too good to be true, right?
BitTorrent’s 2014 report claims that the “bundle” has been downloaded 4.4 million times so far – an enormous figure indeed, and one that then led lots of people to suggest that the album has provided over $26 million in total revenue.
Well, 4.4 million downloads is a heck of lot, even for indie godhead Yorke. In fact, as BitTorrent have acknowledged, that figure includes downloads of both the $6 album bundle and the free bundle, which contains ‘Brain In A Bottle’ and its accompanying video. BitTorrent hasn’t revealed what proportion of the downloads were paid for.
Billboard analyst Glenn Peoples underlined the distinction in a report yesterday, offering some estimates of how much Yorke might really have made based on scenarios using Pandora and Spotify. His most optimistic prediction suggests that the album brought in $5.9 million of revenue, while his least optimistic pans out at a relatively tiny $1.02 million.
Since then, Yorke has dropped another new track – stream ‘Youwouldntlikemewhenimangry’ below.