Activia Benz boss Slugabed to release Coolest EP with matching beach towel

Because summer.

Slugabed has taken a break from herding cats (i.e. running his bizarre and eclectic Activia Benz label) to announce his forthcoming Coolest EP, which can be purchased with a snazzy matching beach towel.

The Ninja Tune loon says the six tracks on the record see him taking “a more subtle approach, focusing on songwriting and atmosphere” while still squeezing in samples from the not-so-subtle likes of T-Pain and Roger Sanchez. “Imagine Vashti Bunyan meets Egyptian Lover for cocktails,” he adds. There’s also a Lockah remix of opening track ‘Pure El Nino Vibes’.

The free release arrives on July 7, but if you snap up one of his Coolest Beach Towels then you get a download link straight away. Check out the tracklist and watch the promo video-slash-moodboard below.

The Coolest EP follows an ace label compilation earlier in the year that rounded up original Activia Benz acts like DeechEloq and 813 alongside affiliates DJ DJ BoothMy Panda Shall Fly and more.

 

 

Tracklist:

01 Pure El Nino Vibes
02 Another Chance 2k14
03 Real Buds
04 Welcome To My Hood (It’s Lovely)
05 Coolest Breeze Goin’
06 Pure El Nino Vibes (Lockah Remix)

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