Originally posted by The Vinyl Factory.

The “most incredible” vinyl factory opens to the public today.

Less than a year after opening a record store in Detroit, Jack White’s Third Man will open a 10,000-square foot vinyl pressing plant within the same complex.

“If I was going to pick one place it was going to be Detroit, and this neighbourhood in Cass Corridor,” said Jack White in a new interview with WXYZ Detroit, which you can watch below.

One of the new factory’s unique features is a viewing window that allows customers to see the pressing process in action. “It’s a natural continuation of what we built with the store front here and the live venue,” White continued.

“The dream was to have a plant where people could see records being pressed and you could buy those records immediately… which doesn’t exist anywhere in the world. Trying to make things that have never existed before is our goal at Third Man.”

White plans to mark the launch of the plant with an event featuring live music, limited edition merchandise and more later today.

Watch a short tour of the facility below:

Third Man’s biggest triumph of 2016 was playing the first vinyl record in outer-space. Revisit the mission here.



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