Jeremiah Jae’s deep-fried Raw Money Raps is set to drop next month on Brainfeeder, and Flying Lotus has slipped into the director’s seat for a new clip from the record.
‘Money’ is something of an oddity on the album. Situated amidst short-form digital scrimmages and Jae’s Quasimoto-isms, ‘Money’ is a brief breath of fresh air. Over a breezy guitar strum and some gentle hiss’n'crackle, Jae promotes creative integrity over the “make believe” charms of material things. Jae’s arguably a producer first and a rapper second, but his rapid-fire flow works well in this context.
Flying Lotus studied film in a former life; previous director credits include Bilal’s ‘Levels’ and Erykah Badu’s ‘Gone Baby, Don’t Be Long’. His ‘Money’ clip is an ultra-simple but well-judged accompaniment to the track. Jae emotes to camera in a dark room, and the closest we get to war movie pyrotechnics are some rapid jump-cuts and some Looney Tunes dollars-in-the-eyes. [via Pitchfork]