The event will highlight the Obama administration’s Let Girls Learn initiative.
It was previously announced that both Barack and Michelle Obama would deliver keynote addresses at SXSW. Now, following the President’s speech last weekend, the festival has announced who will join the First Lady for hers. The event will feature Missy Elliott, Diane Warren, Sophia Bush, and be moderated by Queen Latifah.
According to the press release, the emphasis will be on creating a dialogue about music, finding passions and the importance of girls’ education, as well as highlighting the Obama administration’s Let Girls Learn initiative, which focuses on putting adolescent girls in schools worldwide. The event will be held Wednesday at 11 a.m. at the Austin Convention Center.