CEO Ian Rogers says the curated streaming service will launch next month.
In January, headphone giant Beats Electronics will finally move into the streaming music game with Beats Music (formerly nicknamed Daisy). According to a blog post by Beats Music CEO Ian Rogers, the service has already been in a “private Alpha-turned-Beta” phase and is “nearly ready for liftoff.”
Interested parties can snatch up usernames at the Beats Music website. Beats Music has been bandied about as a curated alternative to services like Spotify that critics say rely too heavily on algorithms. Beats co-founder Jimmy Iovine has promised that the service will “marry math with emotion,” with Trent Reznor assisting on the project.
Earlier this year, Beats received $60 million in funding from a coalition that included Warner Music Group-parent company Access Industries, while Iovine and Apple CEO Tim Cook also met about the service.