160314_iD_BTS-1239
Advertisement feature

i:D and Diesel have collaborated on A-Z of Dance, a new video showcasing 26 of the world’s favourite dance styles – from krumping to rumba. 

Directed by Jacob Sutton and shot against the LA skyline, the video not only showcases some of the world’s best cult dances – often by the dancers that made them famous – but the movement potential of Diesel’s Jogg Jeans, which combine denim and jersey and are worn by all the video’s performers.

Featured in the video: the Soul Step team who starred in Rick Owen’s groundbreaking SS14 show, Nicole ‘The Pole’ Williams from Rihanna’s ‘Pout It Up’, Atlanta twerkers Mizz Twerksum and Lady Luscious, and more.

Diesel and i-D are also inviting fans to dance their way into a one-off follow-up film, by submitting footage of them dancing across social channels, using the hashtags #joggjeans and #iDdance.

If that seems like hard work (it’s really not), dancers can also join the London casting call at Diesel’s Covent Garden Store on April 10, 2-4pm. Stars from the video, including Nicole Williams, will be present.

Watch the video below; for more info, head here.

Latest

Latest



		
	
Share Tweet