More rumours slip out regarding Apple’s streaming plans.
While the rumours haven’t been confirmed by Apple or any of the artists involved, it would seem to fit with the company’s overall strategy for the service so far. Last month it was reported that the service would allow artists to better engage with their fans using their own profile pages on the service, reportedly called Apple Music.
In recent months the company has poached Zane Lowe and several other producers from the BBC to work on the service in a bid to outgun both Spotify and Tidal, which have both made advances with their own services in recent months.
Apple is expected to reveal all about the service on June 8 at the WWDC, though we’re seriously worried about the company hiring Guetta – last month he described DJing off USBs without a playlist as “old school.” [via The Verge]