Image via: Facebook

Virtual insanity.

The lineup for Coachella 2018 has been announced and as heavily rumored, Beyoncé, Eminem and the Weeknd are to headline. Curiously high on the bill, however, before esteemed names like St. Vincent, Vince Staples and Kelela, is mad-hatted ’90s lounge funk favorite Jamiroquai. Yes, Jamiroquai.

Jay Kay and co. never quite cracked America in their heyday, reportedly losing over £50K on their last US tour which was designed to cash in on the success of ‘Canned Heat’-featuring comedy Napoleon Dynamite.

Understandably, Music Twitter had a few questions after the lineup dropped last night. Questions like: “how in the world is Jamiroquai further up this bill than the all-conquering queen of 2017, Cardi B?” “Who did Kelela hurt to be relegated to font so small you have to squint to see it?” And in the case of Coachella’s younger ticket-holders: “Jamiroquai’s the guy with the hats, right?”

Jamiroquai fans will point out that the Jamirrenaissance, as everyone should surely be calling it, began last year and has picked up more than enough steam to warrant their high billing.

March comeback album Automaton was a fairly well-received futurist funk ride whose Daft Punk-inspired sounds may indeed chime with some of Coachella’s millennial fanbase.

And though critically, Jamiroquai may have been somewhat derided over the years in America and the UK, elsewhere they’ve maintained a fiercely loyal fan base: in the time since that ill-fated 2005 American tour, they’ve have entertained crowds in Caracas, Tbilisi, Kiev, Budapest, Gran Canaria, Rotterdam, Bogota, Buenos Aires and pretty much everywhere else but north America.

Anyways, it doesn’t matter much. As others pointed out after Coachella’s lineup announcement coincided with a certain orange hotelier-turned-demagogue banging on about the size of his “button” compared to Kim Jong Un’s, we’ll all no doubt be dead long before the desert festival takes place. Happy new year, everyone!

Coachella, also featuring Migos, SZA, Miguel, the War on Drugs and many other artists who are not Jamiroquai, takes place between April 13-15 and April 20-22.

Read next: Coachella 2017 review: An escapist experience whether you like Migos, Hans Zimmer or both

Latest

Latest

Share Tweet

Privacy Preference Center

Required Cookies & Technologies

Some of the technologies we use are necessary for critical functions like security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and to make the site work correctly for browsing and transactions.

gdpr, woocommerce_cart_hash, woocommerce_items_in_cart, _wp_wocommerce_session, sucuri_cloudproxy_uuid_*

Site Customisation

Cookies and similar technologies are used to improve your experience, to do things like:

- remember your login, general, and regional preferences
- personalize content, search, recommendations, and offers

Without these technologies, things like personalised recommendations, your account preferences, or localisation may not work correctly.

wp-settings-*

Personalised Advertising

These technologies are used for things like:

- personalised ads
- to limit how many times you see an ad
- to understand usage via Google Analytics
- to understand how you got to our web properties
- to ensure that we understand the audience and can provide relevant ads

We do this with social media, marketing, and analytics partners (who may have their own information they’ve collected). Saying no will not stop you from seeing our ads, but it may make them less relevant or more repetitive.

_ga, _gid, gat,_gads,_fbp