Future of London venue Proud2 uncertain as company goes into adminstration

More bad news for the O2 Dome’s club space.

Earlier this year, Proud2 had its license suspended and was temporarily closed to the public following a pair of stabbings, a decision which Proud CEO Alex Proud characterized as “undemocratic and absurd.” Now it appears that, despite their claims to the contrary, those events caused the business to go into administration.

Proud2 is a joint venture between the Proud Group and O2 Dome operators AEG Live. While the venue’s licenses were eventually restored, the space has not reopened and no future events are being promoted; previously scheduled events have been relocated to other spaces.

According to news site CMU, the Proud Group unsuccessfully tried to persuade AEG to reduce their rent, in an effort to keep the business afloat. However, a notice from Proud2 Limited announcing a creditors meeting under the 1986 Insolvency Act, dated October 17, was published by the London Gazette last Thursday.

Neither entity has commented on the future of the venue. The Proud Group also operates a number of galleries and club spaces around London, but has heavily invested into Proud2. Last month, news of AEG’s interest in selling The O2 surfaced.

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