Vapes are over-priced status symbols just like any gadget primarily marketed at affluent young nerds – but seriously, Abel?

The Weeknd’s latest merch includes, quite obviously, a vaporizer (no word on the promised Alizé tie-in or Weeknd-branded Xanax yet). The Pax 2 vape, a model favoured by heads who take their low-key puffs very seriously, comes in a matt black shell with an XO logo and, even better, when you power it up it plays a squeaky MIDI rendition of ‘The Hills’.

All this will set you back $324.99, which, as Pitchfork’s Miles Raymer points out, is not only mad expensive but a full $45 more than the standard Pax 2, with no additional functionality. Let your money go up in smoke here (and choose US when it asks).

Latest

Latest

Share Tweet